Social Sustainability
Local currencies promote...
... regional identity
Local currencies can bring back traditions such as food specialities, handcrafts or other activities that enrich the region and make it more attractive to tourism.
... trust between producers and consumers
Local currencies increase the proximity between local producers and consumers. Both producers and consumers are then part of the same network of shared values which aim to increase the well-being of all towards a sustainable future. Thus, sharing values increases the trust between both parties.
... meaningful consumption and well-being
Consumers can be fully satisfied to use a monetary system that enhances sustainability. Local currencies can increase their confidence in the fact that they can actively participate in a change for the planet in their daily life. Providing citizens with tools for meaningful consumption would increase their happiness. Moreover, it can provide them purchasing power to afford good quality food and products.
... a sense of care and of being part of a community
The current economical system tends to lead to social disconnection and increases risks of developing pathologies such as depression or anxiety. Local currencies have the potential of creating a community of people that support shared values. It also can give a chance to those left behind by society to reconnect with their people and their home, recovering their identity and bringing back confidence in life. Indeed, local currencies have the potential to empower people by offering a basic income system, depending on the currency setting and state legislation.
Thus, local currencies could lead to social stability and therefore sustainable communities through time.